Self-watering basil growing kit on a kitchen counter
Who we are

More than a supplier, a true manufacturing partner

We design, produce and private-label giftable, retail-ready kits in-house, then manage sourcing, compliance and logistics worldwide, with DDP delivery to your door.

Every kit is quality-tested, traceable and packaged with sustainability in mind.

Over 30 years of experience
Why Boutique Garden

Built for retail, from idea to delivery

Every kit starts as an idea and ends up ready for your shelf. Here's a closer look at how we get you there, from concept and private label to global logistics and sustainable packaging.

Product Development

In-house design & sourcing

We develop giftable, retail-ready products according to key retail price points. Our products show maximum perceived value and make great impulse buys and gifts for kids & adults alike.

Private Label & OEM

Made to your brief

From a packaging adaptation to a fully bespoke kit, we create products tailored to your brand, target price and retail requirements.

International Supply Chain

Reliable worldwide delivery

With over 30 years of sourcing and manufacturing experience, we manage every stage of large-volume orders, through to DDP delivery to your warehouse.

Quality & Traceability

Tested, certified and trackable

Our seeds are tested for purity and germination by international laboratories. Batch numbers provide easy product traceability, while Blue and Orange ISTA certifications are available on request.

Compliance & Logistics

Expertise beyond borders

We handle the documentation required for international seed and plant shipments, including phytosanitary certificates, plant passports and seed analysis certificates, to support smooth, compliant delivery.

Reuse & Responsible Packaging

Designed to grow beyond a single use

Our kits are designed with durable, reusable containers and recyclable materials wherever possible. Non-laminated, FSC packaging is available on request, helping reduce plastic use without compromising shelf appeal.

Made to be loved

Gift products people enjoy growing

Easy to give, easy to grow and designed to bring a little nature into everyday life.

Lavender and sunflower growing kits on a Paris balcony
Cactus terrarium growing kit on a home desk
Two children planting a My Little Garden kids kit outdoors
Herb growing kit on a balcony table set for tea
Man smiling next to his home-grown chili plant
Woman holding a sunflower growing kit by a window
What end customers say

Loved by the people who grow them

Positive customer feedback is an important part of how we develop and improve our products.

★★★★★

"The zinc pot is really elegant and the seeds germinate quickly. Very happy with my purchase!"

Sabine — Black Zinc Basil Pot
★★★★★

"Well packaged, complete kit and clear instructions. My first sprouts appeared within days."

Louisa — Black Zinc Basil Pot
★★★★★

"A great educational kit, seeds are easy to grow and the tools are sized for little hands. I recommend it."

Matteo — My Little Garden Kids Kit
For Retailers

Gift kits for every channel

We adapt assortment, packaging and pricing to your needs. Up to 36 months’ shelf life, over 88% average sell-through within 90 days.

Shopper browsing Boutique Garden growing kits on a retail shelf
Gift shops · Concept stores · Lifestyle retail · Bookstores · Department stores · Garden centres · Supermarkets
Trusted by retailers worldwide

On shelves, under our name or yours

Boutique Garden products are sold by leading retailers worldwide, under our own brand and through selected private-label partnerships.

Walmart logoUSA
Target logoUSA
Bunnings logoAustralia
King Jouet logoFrance
Monoprix logoFrance
City'super logoHong Kong
Nanu-Nana logoGermany
Albi logoCzech Republic
Renaud-Bray logoCanada
Indigo logoCanada
Nature & Découvertes logoFrance
Hobby Lobby logoUSA

Ready to bring these gifts to your shelves?

Request our wholesale catalogue for full pricing, MOQs and lead times.

Request our catalogue